Telestream announced a strategic partnership with Encompass Digital Media, to provide content management and media processing for Encompass’s Altitude Media Cloud.
The Altitude Media Cloud has been specially designed for the demanding demands of the media and entertainment industry with the aim of further aligning the cost of cloud storage with traditional on-premises costs. The partnership will see Telestream provide storage content management services for archived media as well as media processing services to Encompass and its customers on the Altitude Media Cloud platform.
“We have had a strong relationship with Encompass for many years and this partnership represents a natural extension of the development roadmaps of both companies, which will greatly benefit our combined customer bases,” said Dan Castles, CEO, Telestream. “It’s truly an end-to-end solution that we’re uniquely positioned to deliver. “
Telestream content management and storage customers using Masstech and DIVA will be able to easily migrate their content from large on-premises LTO tape libraries or other cloud providers to the Altitude cloud as needed. For many businesses, managing content both in the field and in the cloud will be a reality for a while. Making this process transparent for organizations is a key objective of the partnership.
Once the data is in the cloud, it must also be processed there. To do this, Telestream Cloud Services will now be available on Altitude Media Cloud to provide transcoding, standards conversion, color space transformation, quality control, OTT monitoring, closed captioning and closed captioning services. native in the largest number of formats.
“These are proven solutions and services that we have had for some time. What’s new is putting all of this together in a way specific to media companies, ”says Castles. “We refer to ‘data gravity’ as the need to treat media wherever it is. The Telestream Cloud service ensures that high-quality multimedia processing can occur, at scale, without moving content.
Many media companies are in various stages of the migration from on-premises to the cloud. This partnership provides end-to-end support to customers looking to intelligently move their media assets. Once the media arrives in the cloud, it is essential that all services work together seamlessly for maximum efficiency and savings.
“Altitude is truly a cloud-centric media-centric platform specifically designed for cloud-centric media services,” says Bill Tilson, CEO, Encompass Digital Media. “By adding Telestream’s content management and media processing services to Altitude, customers can range from archival footage to content creation, media manipulation and enhancement to delivery and broadcast. from start to finish.