– Bell Media partners with TikTok for the relaunch of the MuchMusic brand and the revival of the classic VIDEO TRIAL, INTIMATE AND INTERACTIVE, and MUCHMUSIC SPOTLIGHT series –
– Re-energized iconic youth brand offers all-new, creator-focused content and unique customer onboarding opportunities, available exclusively on leading digital, content and social media platforms –
– Content featuring some of today’s most followed and groundbreaking digital creators, personalities from Much Studios and VJs soon to be introduced –
TORONTO, June 10, 2021 / CNW / – Bell Media confirmed today that one of the from Canada Pop culture’s most influential brands, MuchMusic, return July 7 with a new generation of personalities and designers at the helm. Team up with TIC Tac for the official relaunch, the reimagined MuchMusic builds on the brand’s heritage to offer the most relevant youth content, available 24/7 exclusively on TIC Tac and several social media platforms.
As a platform for discovering groundbreaking music content and rediscovering old favorites, TikTok is a natural partner for the all new MuchMusic. From artist-hosted events to live performances, the partnership offers a wealth of branding opportunities under the MuchMusic banner. With full lineup details yet to be announced, TikTok becomes the exclusive home of the iconic MuchMusic VIDEO ON TRIAL, INTIME AND INTERACTIVE, and MUCHMUSIC SPOTLIGHT series, fresh content weekly, live music, and more. Click on here for a first glimpse and here to download the brand new MuchMusic logo.
To view the full press release, click here.
SOURCE Bell Media
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